Monthly Archive: February 2017

Feb 27

Passive Marketing

Active, or hands on marketing has the advantage of being able to get customers quickly and either validate an idea, or prove it to be non viable. The chief disadvantage with such a hands on campaign, however, is that it is very time intensive, and thus, not terribly efficient. The alternative then, is to design …

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Feb 26

Relationship Marketing – A Paradigm Shift in Business

The bottom-line sales mentality is undoubtedly an important driving force behind establishing brand presence in the market and causing competitors to sit up and take notice. An assertively robust transactional approach is necessary, sure, but it is so easy to forget the importance of forging a relationship for the transaction to materialise, especially when no …

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Feb 25

Product Managers And The Problem With Discounting

Every product manager out there would like more people to buy their product. Hmm, now just exactly how to go about making that happen? Sure, we need to provide our potential customers with the products that they want, but once we’ve done that, what else can we do to convince them to buy? It turns …

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Feb 25

Start Simple And Learn How To Write Ads With A Flyer

Writing ads and getting the word out about your business can be a daunting task for any small business owner. There is an awful lot of pressure involved when you start thinking about how to write ads that best represent yourself. Also, how do you know what you write is going to grab a customer’s …

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Feb 24

5 Questions to Consider Before You Advertise on a Website

There are few, if any, businesses who can get by without some form of advertising being used. It is why you still see established businesses putting ads on TV or on websites all across the internet. While you may not have the budget to take to the airwaves, you can use website advertising to create …

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Feb 23

A Guide For Name Change Advertising In Times Of India

Do you want to reveal your new identity to advertiser? TOI is best option for this purpose. The newspaper is circulated in all metropolitan cities. It covers Hyderabad, Kolkata, Delhi, Mumbai Bangalore & Chennai. Besides this, its some editions enlighten small cities. Why it is best for Name Change Ad? There are several reasons to …

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Feb 21

Five Striking Features Of Outdoor Advertising!

The objective of each advertising campaign differs from another. Keeping this point in mind, advertisers adopt various mediums of advertising which best suit the requirements of their brand promotion campaign. Outdoor advertising is one of the oldest mediums of brand promotion. Advertising brands through outdoor media vehicles such as billboards, hoardings, kiosks, posters etc have …

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Feb 21

A Brief History of the Sign Industry

From the earliest of times, signs have been central to trade, industry and commerce, evolving from crude etchings that told stories, to much shorter forms that signified a place or the purpose of an establishment. While technology has brought in the “information age” and with it a shift away from “brick and mortar” establishments and …

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Feb 20

Mobile Advertising Is Future Potential For Online Marketing

Mobile penetration in India is the second highest in the world today. It is said that the global mobile marketing industry is expected to grow to $24 billion by 2013 and with over 300 million mobile subscribers it is no surprise that the mobile advertising space is bubbling with enthusiasm. Today, mobile web users utilize …

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Feb 20

Invention Marketing Helps You To Search Out Best Investors For Your Project.

Are you searching for investor for your project? We in invention marketing serve you as an invention broker and assist investors by serving them with different project holders who can achieve good amount of profit at the end of project. Invention agents is generally an individual or team of people how fills the gap between …

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